Designed in collaboration with Charlie Hustle, we proudly present our 2020 Holiday Edition Kansas City Whiskey, our signature blend of Straight Bourbon, Straight Rye, and Light Corn Whiskeys, with just a hint of Sherry. This fourth annual limited edition label draws inspiration from mid-century greeting cards and holiday ads – evoking the same warm nostalgia and merriment found in every bottle of Rieger.
Designed in collaboration with Charlie Hustle, we proudly present our 2019 Holiday Edition Kansas City Whiskey, our signature blend of Straight Bourbon, Straight Rye & Light Corn Whiskeys, with just a hint of Sherry. This third annual limited edition label draws inspiration from the 1912 Rieger’s “Holiday Offer”, a festive advertisement that promised “good cheer” and “yule-tide happiness” in every bottle of Rieger.
The pre-Prohibition iteration of J. Rieger & Co. claimed to be the largest mail order Whiskey house in the country. One of the biggest sales opportunities of the year for Jacob and his son Alexander was the Holidays and each year they sent out a festive Holiday ad offering the best deals of the year on Rieger’s Whiskey. The liquor would be delivered through the mail straight to the customer’s home, just in time to be shared with family and friends for Holiday gatherings. We are honoring the tradition of bringing home Rieger for the holidays with our annual limited edition Holiday label Kansas City Whiskey. The label of our flagship whiskey will be redesigned each year to celebrate the holiday season.